Summary
Innovative and results-driven designer lead with over 10 years of experience in product design, specializing in customer-centric transformation. Adept at user-center design methodologies, journey mapping, and service blueprinting to optimize client experiences and operational workflows. Passionate about creating seamless, scalable, and user-friendly solutions through strategic design thinking, qualitative and quantitative research, and cross-functional collaboration.
Core Strengths
UX Research & Strategy: User Testing | Behavioral Analysis | Data-Driven Design | Journey Mapping
Product & UI Design: Userflows | Wireframing | Information Architecture | WCAG Accessibility | UI Design
Tools & Technology: Figma | Miro | Design Systems | Adobe Creative Suite | HTML | CSS | JavaScript
Collaboration & Leadership: Workshop Facilitation | Stakeholder Engagement | Agile Methodologies
Experience
BillGO, Fort Collins, CO 06/2024 – 12/2024
Lead Product Designer
- Led the design of a consumer-facing bill pay platform, serving 32M+ users and 170K billers in collaboration with Capital One.
- Defined and implemented scalable design system guidelines, ensuring consistency across branded and white-label solutions.
- Conducted A/B testing to validate design decisions and optimize user experience based on data-driven insights.
- Partnered with engineering teams in an agile environment, ensuring smooth design-to-development handoff.
- Championed qualitative and quantitative data to define design success metrics, driving continuous improvements.
- Facilitated leadership workshops, defining the team’s role in product design strategy.
Freelance, Denver, CO 10/2023 – 06/2024
UX/UI Design Senior Consultant
- Provided strategic UX consulting to enterprise clients, enhancing platform usability.
- Facilitated workshops with executive leadership, defining product vision and team strategies.
KeyBank, Denver, CO 09/2022 – 09/2023
CX/UX Design Lead
- Spearheaded UX strategy for enterprise-level digital banking products, enhancing usability for B2B and consumer segments.
- Conducted workshops with leadership, defining the B2B product vision and company-wide North Star.
- Developed and implemented the first design system for the payment system, streamlining design workflows and ensuring consistent branding across platforms.
- Designed information architecture, wireframes, user flows, and prototypes, ensuring legal compliance and feasibility by the engineering teams.
- Mentored junior designers, fostering a collaborative and research-driven UX culture.
Transamerica Financial Services, Denver, CO 02/2021 – 09/2022
Senior Digital Experience Designer
- Redesigned the retirement app, increasing engagement and generating an estimated $46M in revenue.
- Improved self-service capabilities with the app, reducing call center volume by 30%.
- Utilized qualitative and quantitative research to assess design impact, driving data-informed UX improvements.
- Established team communication frameworks and processes, building a high-performing UX team within 12 months.
DaVita Kidney Care, Denver, CO 02/2020 – 02/2021
UX/UI Designer (Contract)
- Designed an enterprise pharmaceutical application, improving patient engagement and compliance.
- Secured 75% stakeholder approval for UX designs, leading to a successful 18-month launch timeline.
- Partnered with engineering to ensure legal compliance and accessibility in UX implementations.
Power TakeOff, Denver, CO 03/2019 – 02/2020
Senior UX/UI Designer
- Led UX design for an energy advising platform, increasing advisor performance by 20% percent.
- Conducted end-to-end UX research, defining user personas and workflows.
- Collaborated with offshore developers and QA teams to troubleshoot design implementation.
Summit Materials Inc., Denver, CO 11/2017 – 12/2018
Digital Analyst/UX Designer (Contract)
- Designed the company’s first cloud-based enterprise platform to track productivity across 18 acquisitions.
- Led UX strategy for a $3.65B acquisition firm, aligning 75% of business goals with digital transformation efforts.
- Conducted system analysis and recommended design enhancements to improve business performance.
- Designed Angular-based platforms, optimizing usability and efficiency.
Fixters.com, Greenwood Village, CO 08/2016 – 02/2017
Product Designer
- Developed an MVP home renovation app in partnership with HomeAdvisor & Home Depot.
- Conducted user research, interviews, and testing to refine design decisions.
- Created persona-based user flows, optimizing app usability.
i3logix Software, Denver, CO 02/2015 – 02/2016
Front-End Developer & App Manager
- Managed onboarding for the Mail Ballot Locator & Notification System for the 2016 election
- Acted as marketing and engineering teams’ liaison, ensuring smooth project execution.
- Coded marketing website using HTML, CSS, Javascript, and PHP.
The Denver Post, Denver, CO 06/2010 – 02/2015
Digital News Producer
- Managed breaking news across the online platform, social media channels, and apps.
- Part of the news team that won the 2013 Pulitzer Prize Award for the Aurora Theater Shooting.
Education
AJ&Smart – Berlin, Germany
Certification in Design Thinking Workshop Facilitation (Dec. 2024)
- Partnership with Jake Knapp of Google Venture, creator of Design Sprints
Massachusetts Institute of Technology (MIT) – Boston, MA
Executive Certification: Mastering Design Thinking (Feb. 2024)
- Advanced service design and usability engineering with a business management focus.
The University of Colorado – Boulder, CO.
Graduate Studies in Digital Strategy and Design (August 2010)
- Focus on digital strategy, UX/UI design, and product development.
- Faculty included leaders from Google, Apple, IDEO, and Hulu.
Bachelor of Arts (BA) in Political Science
Awards
2023 Award for 401k App Redesign | Transamerica/Aegon Parent Company
2013 Pulitzer Prize Award | Columbia University